This week's tip is all about content creation for your Youtube channel. First, let's start with probably the most popular forms of videos that people produce on Youtube. You could have Powerpoint or Keynote presentations, screencasts, stuff from Fiverr like animations, paper clipping and drawings and naturally, the most used and that is presenting in front of the camera. Now you understand the forms of videos that you can establish, here's our 4-step formula to help you make better videos for your business.
Step one is the Opener. This is the most vital portion of your video. Statistics demonstrate that most videos are closed in the first 5 seconds of them starting. So you'll want to do something that's likely to get the audience's focus right away. And this is what we call a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're likely to learn XYZ".
Step two is the Introduction. Now this is where you can put your marketing. If you have a nice animated logo for your title, that is great, you may use that. If you can't, you can be creative. You can hold up a sheet of paper with your logo. In this component of the introduction, what you want to do is give out things like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the proper way."
Step three is the Body of your show. This is how you give all of the content that your viewers want. Plenty of keyword research in our previous video can help you determine what you wish this part to be about. Step four is the Call To Action. Every video must have a robust call to action at the end of it. There is no point making videos just for the sake of creating videos. We must have a purpose or a reason why you're making this video. So at the conclusion of each video, create sure you tell your viewers what it is you want them to do. Whether it is to subscribe to your Youtube channel, to sign up to your opt-in list or to purchase a product or service that you have.
And finally, the most essential rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes long, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
Step one is the Opener. This is the most vital portion of your video. Statistics demonstrate that most videos are closed in the first 5 seconds of them starting. So you'll want to do something that's likely to get the audience's focus right away. And this is what we call a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're likely to learn XYZ".
Step two is the Introduction. Now this is where you can put your marketing. If you have a nice animated logo for your title, that is great, you may use that. If you can't, you can be creative. You can hold up a sheet of paper with your logo. In this component of the introduction, what you want to do is give out things like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the proper way."
Step three is the Body of your show. This is how you give all of the content that your viewers want. Plenty of keyword research in our previous video can help you determine what you wish this part to be about. Step four is the Call To Action. Every video must have a robust call to action at the end of it. There is no point making videos just for the sake of creating videos. We must have a purpose or a reason why you're making this video. So at the conclusion of each video, create sure you tell your viewers what it is you want them to do. Whether it is to subscribe to your Youtube channel, to sign up to your opt-in list or to purchase a product or service that you have.
And finally, the most essential rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes long, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
About the Author:
Do you want to know how to make good Youtube videos? Well here are Five Minute Video Marketing 4-step formula that works for you.. This article, What Are The Needs On How To Make Good Youtube Videos? is available for free reprint.