8/31/2015

Secret Manipulator Hidden In Television Show

By Daphne Bowen


It is no secret that the media is one of the biggest influences of people these days. Behind every show that one can see on TV, there is actually a secret manipulator hidden in television show that comes in the form of characters and their interaction with the other characters. This is actually true for all kinds of things that would appear on TV like reality shows or series.

Now Herbert Kugman has stated that more often than not, a person who watches TV will be using his right brain and not much of his left brain. Now just a recap of the brain hemispheres, the left hemisphere houses the logical reasoning functions while the right brain houses the emotional response functions. So when a person would be using his right brain, then obviously he will be creating a number of emotional reactions.

This stems out from the fact that people who watch TV shows are more inclined to want to relax and not analyze too much about what they are watching. This then forces the brain to shift from the left hemisphere to the right hemisphere in a split second as the brain is more relaxed during this shift. It is because of this that people are actually drawn to watching certain shows because these shows can evoke emotional responses that appeal to the viewers.

Now to look deeper in this topic, it is best to examine the marketing concept known as target market or target segmentation. This simply means that certain shows are targeted to certain people because these shows will only appeal to certain groups of people and not others. It is because of this that there are so many genres of shows like drama, action, or fantasy.

Now usually, the main goal of the directors is to make a show as addictive as possible and to get as many viewers as possible. So the question to ask here is that why are some shows really addictive. Now this would usually stem out from the story plot because people would usually follow a series if the plot or the story line is really good.

Of course the one who creates the plot is the writer of the story. The writer of the story would also be creating the dialogues that would be able to catch the attention of the viewers and to keep them hooked on the show. Of course since the writers are the ones behind the plot, then they would be the ones who would add the subliminal messages there that could appeal to the people.

The same would go for reality television shows as well. Usually people would be addicted to these shows because it shows how ordinary people can become famous overnight. This is something that definitely appeals to majority of people.

If one would really take a look at shows these days, they target what the viewers aspire in their lives. The goal of the directors is to make sure that people can relate and immerse themselves in the TV program. This is how they manipulate the viewers.




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