1/08/2019

Characteristics Of A Concert Promoter

By Scott Scott


When you want to choose a career, you must be very careful as you will have to live with the choice you make. One can use personality traits to know the career that best suits them. This is because people in the same field tend to have similar characteristics. If you have the following characteristics, you can make a good concert promoter.

The first thing you need is passion for music. This does not necessarily mean that you have to be actively involved in the music industry. You, however, have to enjoy at least listening to music and also show interest in what the artists are up to. This way you will be up to date with the latest trends, and you will also have an idea of what the audience would be interested in.

Good communication requires both oral and written skills. There are a lot of forms you have to fill for you to be permitted to have an event at a certain place. Sometimes you will have to write official letters. If your writing skills are poor, you will have a hard time making official communication. Oral skills will also be needed to reach many other stakeholders.

Interpersonal skills are very important in a field where you cannot succeed on your own. You need to relate well with the artists, the people helping you prepare for the event and even those that you interact with on a daily basis. It will be impossible to convince people to attend an event using a rude tone. Try to be as friendly as possible.

Being organized will help your career in a big way. Your role is to ensure that everything is in place. This requires a lot of planning and organization. As a professional, you start by creating a budget and then ensuring that you stick to it. It takes an organized person to remember to secure the venue, ensure it has been set and confirm the availability of the artists.

For you to plan good and unique events, you have to be creative. People get tired of the same things, and they will attend those that have new and unique things included in the program. In a situation where the aim of the event is to raise money for something, you have to come up with creative ideas that will encourage people to donate. This way you will reach your target faster.

Your aim is to have a high turn-out which will lead to high profits. This will only be possible if many people are made aware of the event. This calls for a lot of marketing, and hence you must have good marketing skills. These skills will help you decide on the best strategy to use that will attract a high number of target audience at a low cost.

Working in this profession is not easy. You will face a lot challenges on a daily basis. Sometimes the audience may not turn out as expected. Other times you may be turned down by artists and sponsors. It will take some self-motivation to keep you on the game. If you are a person that easily gets discouraged, your chances of giving up are very high.




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